Category: blog

  • ANDREW CASSEL: MIDDLEBURY COLLEGE

    Now that the fall semester is in full swing and some of us have had a chance to come up for air, we’re back with the blog once again, and who better to start with than Andrew Cassel of Middlebury College! Andrew is currently the social strategist and content producer for Middlebury and he’s presented […]

  • KRISTA BEREND: TEXAS A&M UNIVERSITY

    Our conversation today is with the very talented Krista Berend, director of social media at Texas A&M University. Krista’s job is to connect and engage with more than 71,000 Aggies — yes, that’s the current size of enrollment in College Station, Texas where Money Magazine declared Texas A&M the #1 best university in Texas. The […]

  • LIZ HARTER: UNIVERSITY OF NOTRE DAME

    Welcome back to the #HESM Community blog. We recently spoke to Liz Harter, social media manager at Notre Dame University about COVID, its effect on the South Bend, Indiana campus, and how Notre Dame used social media and video to connect with the student body to help answer big questions and provide information during the […]

  • KELLY BENNETT: UNIVERSITY OF CINCINNATI

    Please say hello to Kelly Bennett, social media manager at The University of Cincinnati. We caught up with Kelly last week and talked about many things, including her new role leading the social media strategy for the Bearcats and how video, including Instagram takeovers and TikTok — and working with students — has taken her […]

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